Coinigy, a digital currency charting platform and blockchain analytics firm based in Milwaukee, has been awarded the first place prize of $8000 in the 2106 La Macchia New Venture Business Plan Competition.
The competition was sponsored by La Macchia Enterprises, a subsidiary of Mark Travel Corporation, a leisure travel company with offices across the US, and Trisept Solutions, developer of travel software applications.
The finals of the competition were held on the the 20th of February. Derek Urben, Business Development Manager at Coinigy and economics student at the University of Wisconsin, represented the company at the competition and received the $8000 grand prize on behalf of Coinigy.
The purpose of the event is to prepare participants for the realities of venture capital raising in the real world. The judges of the competition act as VC investors that meticulously scrutinize business plans to determine the best companies to invest in.
Judges included the likes of Alan Katz of Katz Consulting; Joe Kirgues of startup accelerator Gener8tor; Brian Morello of Drink Beer; former CEO of Heritage Healthcare Group; Founder of PS Capital Partners Paul Stewart.
The competition was hosted by the Wisconsin University Lubar School of Business. Kanti Prasad, Dean of Lubar, said that many “promising concepts” were presented at this year’s event, “This is a great indicator of the innovation that’s going on in southeast Wisconsin.” said Prasad.
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