Tag: Global Brand Survey

Apple Leads the Brand Pack Once Again in a Global Survey

According to the latest rankings, Apple is yet again the most valuable brand in the world. Interbrand is the branding consultancy responsible for releasing the list entitled, “Best Global Brands of 2016,” on which Apple is at the top, again. The report stated: Interbrand calculates that the brand’s value has increased by 5 percent since last year. Google, in second place, has grown by 11 percent. (Google and Apple have …
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