Email is far from dead. By 2024, more than 361 billion emails will be sent a day, making it a powerful and cost-effective marketing tool. Email marketing alone acquires 40x more customers than Facebook and Twitter campaigns combined. The vast majority of marketing professionals express that email engagement is one of their top metrics for measuring content performance, and 59% say email is their biggest source of ROI. To achieve …
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The New Industrial Revolution is changing the way products are made and shaping the future. The fourth industrial revolution, Industry 4.0, will introduce better products to the market in less time and at a lower cost. Industry 1.0, mechanization, replaced animal and human labor with machines, which was driven by the steam and internal combustion engine. Industry 2.0 was characterized by mass production. Assembly lines increased productivity and efficiency, and …
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Your most loyal customers are the ones you already have. Let’s explore how failed payments affect revenue and look at ways that companies can improve and increase customer retention. In the United States, customer churn costs $136 billion, of which 34% is due to involuntary churn and failed payments. Failed payments cut into forecasted revenue with 48% of businesses saying chargeback rates cut into their earnings and 43% saying that …
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