Tag: Digital Advertising

What Is Zohem Cryptocurrency?

The number of blockchain-based projects is slowly becoming ginormous. Whether or not that is a good thing remains to be seen, as not all of these ventures require a blockchain per se. Zohem is a very different type of project, as it focuses on becoming an open-source user behavior data exchange protocol. The Concept of Zohem It is evident the digital advertising industry is still growing, yet the underlying technology …
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What Is Basic Attention Token?

Basic Attention Token has been a pretty interesting project in the world of blockchain and cryptocurrency. More specifically, this token is designed to transform digital advertising as a whole. It is a bold venture by the BAT team, and the token has become a big part of their Brave browser as well. It is evident that digital advertising will need to undergo some big changes in the future, but it …
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